Twitter Verified a Pumpkin Spice Latte but Not Captain Obvious. He's Obviously Annoyed

Hotels.com spokesman highlights the network's inconsistency


Captain Obvious doesn't like Twitter telling him he's not real. Even though, you know, he's technically not.

Like many avid Twitterers, he's on a quest to be verified by the network. But Twitter is not yet budging, despite the character's months of campaigning. Twitter certainly doesn't seem opposed to verifying brand icons, as you can see from the fact it gave the check mark to Mayhem, Jake From State Farm and even a Pumpkin Spice Latte.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in