Twitter to Reveal Targeted Ads — All Ads

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In what’s sure to shock marketers attempting to privately target niche audiences, Twitter announced yesterday it will reveal all ads to “everyone.” That means “promoted only” ads will be visible, too.
The Twitter blog post titled “New Transparency for Ads on Twitter” says in light of the congressional push for transparency following the 2016 election and the “Honest Ads Act” that specifically addressed political ads, Twitter is being transparent about all ads.

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