Twitter Will Fund the Development of a Decentralized Social Media Standard

CEO Jack Dorsey reveals plans for an independent project called Bluesky

Twitter will be funding the development of “an open and decentralized standard” for how social platforms operate, according to the company’s CEO. 

In a tweet thread on Wednesday morning, Jack Dorsey announced that Twitter would be financially backing an independent team of five architects, engineers and designers to develop the standard, with the goal of ultimately integrating Twitter’s platform as a client.

Per Dorsey, Twitter will adopt an entirely hands-off approach to the project, dubbed Bluesky. The effort is being spearheaded by Twitter CTO Parag Agrawal, who will hire the initial team lead.

“We’re facing entirely new challenges centralized solutions are struggling to meet,” Dorsey explained in his thread.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in