Performance Marketing

Twitter Is Now Letting Brands Sponsor Its Emoji-Like Stickers

Pepsi is the first to use the platform's new feature

By Lauren Johnson

August 15, 2016

Pepsi's massive campaign that uses emojis as a language is coming to Twitter.

Lauren Johnson
@laurenjohnson lauren.johnson@adweek.com Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.
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