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Twitter Moves a Step Closer to Media Rating Council Accreditation

The MRC expects the full audit to wrap up during the first half of 2018

Twitter is currently in a pre-assessment phase with the MRCGetty Images
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By David Cohen

October 24, 2017

Twitter took a major step toward Media Rating Council accreditation Tuesday by submitting “a set of key measurement metrics” for audit.

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Headshot of David Cohen

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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