Twitter Debuts New Way for Users to Discover Tweets for Relevant Topics

It's also experimenting with more notifications

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Twitter’s pitch of being the place to “see what’s happening” has become ad nauseam. However, unless you’re a power user of the internet, it’s often tricky to know which users and hashtags fulfill that promise. Now, Twitter wants to make it easier to keep up with global and local events.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in