Twitter Changes Its Data-Sharing Controls for Mobile App Ad Measurements

The social network still does not provide third parties with information such as names, emails, phone numbers or usernames

Twitter began alerting users to a change in how it shares data with business partners, specifically related to mobile application ads measurement.

An update began appearing atop users’ feeds, reading, “An update to your data-sharing settings: The control you have over what information Twitter shares with its business partners has changed. Specifically, your ability to control mobile app advertising measurements has been removed, but you can control whether to share some non-public data to improve Twitter’s marketing activities on other sites and apps.

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