Twitter’s Ad Business Is Growing Like Crazy: 50 Percent Since Spring

Twitter has a better advertising business than Facebook. Here's what you need to know:

Back in the spring, Twitter boasted a whopping 1,600 advertisers. It was a pretty impressive number when you consider the fact that (a) it’s not self-service and (b) the minimums involved, though flexible, are rather hefty. To get on board with promoted tweets or promoted accounts, you can expect to spend $5,000 a month for a minimum of three months (though I know you can knock this down to significantly less without much work). To launch a one-day promoted trend, you’ll have to wait several months (there’s a waiting list) and be ready to shell out an eye-popping $120,000.