Fan Engagement With Top Brands on Instagram Has Increased 416%

According to a report, Instagram influence has grown dramatically in recent years, and big brands are reaping the benefits.


Instagram

Instagram has become influential over the last few years and brands are discovering that devoting advertising resources to Instagram is a good investment. A new infographic from Simply Measured, a provider of social analytics tools, details just how well brands are doing on the photo sharing service.

Interactions in the form of comments and likes have increased dramatically over the last two years. Likes and comments have doubled on branded content since Q3 of 2013, and they have increased 12 fold since Q3 of 2012.

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