TikTok Sheds Some Light on Why Videos Appear in Users’ For You Feeds

The company detailed factors that power its recommendation engine

Follower count is not a factor in TikTok’s recommendation system TikTok

TikTok provided some insights into how it recommends videos for users’ For You feeds.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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