CANNES, France—From winning awards to running around for meetings and panels, Cannes can be a stressful week. So, San Francisco-based Heat built a Facebook Messenger chat bot that plays off your emotions.
“I think the technology is really exciting, especially because to me it seems like a way faster interface to use in interactive concepts, [but] I get slightly less from the very conversational bots where they’re trying to help you with something practical,” said Stijn Jansen, digital art director at Heat.
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