Weedmaps, a Yelp-like service focused on pot, wants to show that marijuana can be just as sophisticated as alcohol. But it's hard for a company named Weedmaps to buy ad space, and it had to get a little creative with its marketing.
That's why it hosts WeedmapsTV on YouTube where it has more than 100,000 subscribers, and it just put out its latest video. It's a bit of content marketing from a company that can't buy ad space on Facebook or Twitter because its mission is to rate all the legal places to buy pot in the country, which is slowly embracing the weed industry with pro-marijuana laws.
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