These Video Sites All Made Mixpo's Blacklist (UPDATED)

Ad tech firm suspects tons of bogus bot traffic

The video ad tech firm Mixpo is taking on the bogus online ad crisis head-on as it attempts to weed out suspect Web publishers that it says generate tons of bad traffic using bots—which are robbing advertisers blind.

The startup says it has been tracking data from certain sites for up to seven years and has built a list of a thousand sites on its blacklist. Mixpo contends these sites either contain lots of nonhuman traffic or have been spotted shoving invisible ads onto their Web pages.

Among the sites Mixpo says are officially blacklisted are Mevio and Digimogul's Directorslive.com,

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