These 9 March Madness Stats Show Which Brands and Platforms Scored Even Before Tipoff

Good news for Pizza Hut, Capital One and Facebook

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Sports marketing geeks, hold onto your hats, because we have nine intriguing stats going into March Madness, which tipped off in earnest today after preliminary action on Tuesday. A number of NCAA sponsors have already seen sizable digital buzz, per exclusive data from Origami Logic.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...