The 'TikTok Difference' Delivers—Here's How and Why

The creative social platform isn't just for teens, and brands are starting to recognize that

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

For many marketers, TikTok is the platform for their kids or nieces and nephews. But most mainstream marketers not selling to teens aren’t investing heavily in TikTok—yet.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in