The New York Times Is Using the ‘Truth’ to Pitch Itself Against Facebook and Google

One exec touts its content as safe for brands

Are Facebook and Google The New York Times' biggest competitors? NYT

If you thought The New York Times’ ad campaign featuring the tagline, “Truth. It’s more important than ever,” has been all about defending itself against President Trump’s “fake news” attacks, think again. Facebook and Google are also in the Times’ crosshairs.

@laurenjohnson Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.