The Most Used Hashtag Emoji on Instagram is... (Infographic)
Recently, Instagram allowed emojis to be hashtag-able. According to new data from Curalate, Instagram users really love this feature.
Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
Recently, Instagram allowed emojis to be hashtag-able. According to new data from Curalate, Instagram users really love this feature.
Single-use emojis have been hashtagged more than 6.4 million times. The top 100 most popular emojis account for 72 percent of this total.
The most-used hashtag emoji? The heart. The next two most popular also have love, as the smiley face with hearts and the kissy face with a heart are the two next most-used.
Curalate also found that the top 10 most frequently used emojis are from the first cluster of icons — meaning convenience really plays a role in how Instagram users select emojis.
Looking

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in