The current state of Facebook ad networks

Though the early Facebook application M&A going on is exciting and potentially lucrative for those developers who can build and cash out quickly, more sustainable mechanisms for monetization are quickly becoming the central drivers of application development. In this short post I’m going to take a look at options developers currently have to monetize their apps via ad networks. Although several advertising/referral/affiliate networks have already launched to serve Facebook application developers, there is still tremendous opportunity for improvement.