The Cost of a Typo: $250,000
Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
No matter what E.L. James tells you, the professional world still values the ability to write well–and that invaluable skill includes the nearly forgotten art of copy editing. We mention this fact because sometimes tiny little errors can be both costly and embarrassing.
In case you don’t live in New York City (congratulations), the Metropolitan Transportation Authority just earned the ill will of all eight million of us city folk by raising the price of a single subway fare from $2.25