The Boston Globe Is Backing a New Startup to Develop AI-Based Media Tools

The project is a joint venture with Brooklyn startup hub Newlab

The Boston Globe is looking for new ways to infuse artificial intelligence into how it sources and distributes stories through a new partnership project with Brooklyn startup hub Newlab.

The two companies debuted a startup today called Applied XLabs that will build tools for media companies—and potentially adjacent information industries—to glean insights from large datasets, produce content on a larger scale and better target readers. Francesco Marconi, former R&D Chief at the Wall Street Journal and head of AI strategy at the Associated Press, will lead the new business as founder and Newlab’s svp of AI & Data.

“AI-based

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