Talk About A Niche Social Network: Cookie Lovers

Working for an ad company can be extremely entertaining. Just imagine the people who were sitting in a room together and came up with the idea to connect women through cookies in order to improve their social lives. Honestly, making a site more social in order to share a branded experience with your friends is not a bad idea. As the New York Times has pointed out, brands are hopping on the social bandwagon.

Pantene’s hair care line, Campbells, Dove, Jockey and other large companies are all creating niche social networks to increase brand awareness and help people communicate in a branded environment.

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