Survey: Nearly 60% of Marketers Plan to Boost Influencer Marketing Budgets

With brands making an average of $6 for every $1 spent on influencer marketing, it's no wonder this is one of the fastest-growing ways to connect with consumers on social.

TomosonInfluencerMarketingBudgetChartInfluencer marketing is becoming an effective way for brands to generate big returns on social. As new influencers emerge on different social networks, businesses are looking to connect with those influencial people and their followers. Influencer marketing platform Tomoson recently polled marketers to get a sense of the current state of the market.