Super Bowl LIII Fans Used a Record 24.05 Terabytes of Mobile Data

Or printing two and a half Libraries of Congress' worth of paper

Super Bowl LIII attendees blew through 24.05 terabytes (TB) of data, giving the game yet another record alongside distinctions like being the lowest-scoring Super Bowl and seeing the oldest starting quarterback.

Fans used nearly 50 percent more data in Atlanta than they did in Minneapolis during Super Bowl LII. To put this into perspective, 24.05 TB is the digital equivalent of printing everything in the Library of Congress, which is the world’s largest library and has more than 168 million items, twice, and then adding printouts from the paper you’d get if you cut down 202,500 trees.

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