Study: percent of consumers logging into sites with Facebook dips as Google gains

Facebook’s hold on the social login market could be decreasing as more consumers sign into third-party sites with Google, Twitter and other accounts, according to a study by Janrain.

Janrain offers a social login widget that websites can use to give users options for signing in with Facebook, Google, Twitter, Yahoo or more than two dozen other services. Each quarter, the company looks at what consumers are choosing to use on the sites that use its social login product.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in