STUDY: Facebook Active Usage Down 3% From 2Q Through 4Q 2013

Although Facebook remains far and away the top social network in terms of accounts, active users, and frequency of visits, it saw a 3 percent drop in active usage between the second quarter of 2013 and the fourth quarter, according to the latest study from GlobalWebIndex.

GWIChangesInActiveUsageChartAlthough Facebook remains far and away the top social network in terms of accounts, active users, and frequency of visits, it saw a 3 percent drop in active usage between the second quarter of 2013 and the fourth quarter, according to the latest study from GlobalWebIndex.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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