Study: Customers (Especially Millennials) Hate When You Fail to Deliver Cross-Device Experiences

With so many touchpoints, personalization can be a monumental task. Still, consumers want a personalized experience regardless of device.

Today’s consumers have a high bar of expectation. They want the experience from desktop to mobile to tablet to flow smoothly, and they definitely notice when this fails.

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}