Consumers in large cities appear to want a break from their digital devices during the pandemic, a feeling that may allow out-of-home advertising to continue thriving in 2021.
Study: 6 Consumer Habits That Will Boost OOH Impact in 2021
The oldest form of advertising is poised to take advantage of 'digital fatigue'
People living in large cities have become more receptive to OOH messaging since September 2020.
Mike Kline/ Getty Images
