Stella Artois' Solstice Celebration Shows Its Evolving Approach to Hybrid Events

The beer brand is back to in-person events with the help of music startup Sofar Sounds

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Publishers’ live event organizers have had to grapple with unusual logistical nightmares amid this delta variant period of the pandemic.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in