Sprout Social Just Brought Its Bot Builder Tool to Facebook Messenger

It speeds and eases the process of deploying bots

Sprout Social introduced Bot Builder for Twitter in June, enabling developers to easily create, preview and deploy chat bots. Starting on Aug. 22, developers of Facebook Messenger bots get to play, too.

Like its Twitter counterpart, Bot Builder for Facebook Messenger speeds and eases the process of creating, previewing and deploying Messenger bots, without having to rely on outside developers.

The process also mirrors that of Bot Builder for Twitter: Users launching chats on Messenger will be greeted with pre-set opening replies containing options for the next steps, depending on their queries.

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