Performance Marketing

Spotify Is Playing Musical Matchmaker for Ad Agency Staffers on Valentine's Day

Love is in the streaming

By Marty Swant

February 12, 2016

Spotify is trying to play the role of old-fashioned matchmaker with an extra dash of data this Valentine's Day. The music-streaming service is doubling as a dating service specifically for people who work at advertising agencies.

Marty Swant

Marty Swant is a former technology staff writer for Adweek.

Recommended articles
Microlearning

How Publisher Audits Reduce Fraud Risk and Improve ROI

The Power of Advertising on the Second Screen

Maximize the Value of First-Party Data for Today and Tomorrow

Mastering the Art and Science of Subscriber Care

You Might Like

First-Party Data Is Your Future

By Tom Affinito, Global Product Marketing Lead, Identity, LiveRamp

The Marketer’s Guide to Getting Even Better Results From Retail Media Platforms

By Epsilon

Cracking the Code to Reach Professional Audiences

By Mediaocean

How Pharma Marketing Can Ride the Audio Wave Into Modern Times

By Lee Ann Longinotti

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}