Some Mayors Bypass Media, Government and Talk Directly to Constituents on Facebook

Mayors will sometimes use their Facebook Pages to bypass local media channels or government bureaucracies in order to communicate directly with their constituencies, or provide hard-to-find information, we found recently when we looked around Facebook for mayors’ Pages. As part of our ongoing series of how government entities use Facebook, we have reviewed a range of mayors with Pages — we know that these figure prominently in elections, but what happens once the candidate becomes the official?

We looked at about a dozen such Pages to see what they were doing.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in