100+ Insights from Monitoring Social Media

Listening to your community of customers is the first, essential step in the social media engagement process. There's a plethora of monitoring solutions on the market and many brands don't appreciate their power and potential.

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Listening to your community of customers is the first, essential step in the social media engagement process. There’s a plethora of monitoring solutions on the market and many brands don’t appreciate their power and potential.

At Monitoring Social Media, held yesterday in New York, an impressive lineup of presenters provided insights and actionable ideas on social media, focusing on how monitoring tools work and how they can best be applied.

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