Snapchat Touts User Activity During National Football League Games

68% of those 21 and older used the app to share video, images or reactions while watching

An expanded deal with the National Football League was one of the content agreements detailed by Snap Inc. at its Snap Partner Summit last month, and the league will present near-real-time highlights on the platform three times per week (Sundays, Mondays and Thursdays), up from once per week during the 2019 season.