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Snapchat globally rolled out its answer to TikTok and Instagram Reels Thursday, Snapchat Sounds, after testing the feature in Australia and New Zealand since August.
Sounds is only available on iOS to start.
Snapchatters can add music to their Snaps, either pre-capture or post-capture, from a curated catalog of music from emerging and established artists. In contrast, music can only be added post-capture on TikTok.
“Lonely,” a new song from Justin
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