Snapchat Preps for the 2020 U.S. Presidential Election With Its New Political Ads Library

The messaging app also outlined its policies for the category

Snapchat said all political and advocacy ads on its platform are vetted by humans stockcam/iStock

With the 2020 presidential campaign in the U.S. beginning to ramp up, Snapchat followed in the footsteps of Facebook and Twitter by introducing a Political Ads Library, as well as detailing its policy on political ads on its platform. David Cohen is editor of Adweek's Social Pro Daily.