Snapchat Might Be Best Positioned for the Coronavirus Outbreak

While other platforms struggle with misinformation, Snap is different

In times of crisis, Snapchat is quite happy to be Snapchat.

The platform’s disappearing messages make it optimized for private conversations, and there’s no central news feed of content generated by users outside of one’s personal network. Its Discover tab is full of news from curated sources, including Snapchat-specific content.

All of which means that if there’s misinformation on the platform, it doesn’t tend to reach a mass audience, which is important in times like this, with the coronavirus pandemic continuing to spread.

“We’ve worked hard to design Snapchat differently from traditional media,” Jennifer Stout, vp of policy for Snap, told Adweek.

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