Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
Sandwich chains can serve fancy food, too. Just check out Quiznos' lobster roll offering, which—like many fish-sandwich pitches this week—is back in the Lental limelight, along with the company out of bankruptcy.
Last summer, Quiznos looked all but dead, with 2,100 sinking stores around the country and overseas. However, it's emerged from bankruptcy like a giant lobster clawing out of the sea, which happens to be the theme of its new video ads effort. The agency Windowseat developed the spots.