Sam’s Club Wants to Make It Easier to Scan, Pay and Go

A new app feature uses a camera to identify purchases

The test will take place at its tech-lab-meets-retail-club, Sam’s Club Now, in Dallas this spring. Sam's Club

Good news for consumers who have been frustrated by existing self-checkout options: Sam’s Club, Walmart’s members-only warehouse, will test an app update that uses a camera to identify products in a shopper’s cart by hovering over them instead of having to locate and scan barcodes.

@lisalacy Lisa Lacy is a senior writer at Adweek, where she focuses on retail and the growing reach of Amazon.