RockYou CTO Jia Shen Speaks on Facebook's Punitive Viral Channel Cut-off


Early yesterday Inside Facebook’s Adam Lovallo broke the news on Super Wall’s huge traffic drop from 2.1 million to 600,000 daily active users in a matter of only a few days. Tonight, RockYou founder and CTO Jia Shen confirms that the precipitous traffic drop was due to punitive action by Facebook – cutting off Super Wall’s access to viral communication channels – due to policy violations.

Speaking on the decision, Shen said in an email to Inside Facebook:

They turned it off for policy reasons that are slightly debatable.

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