RIM Acquires Chalk Media Mobile Content Platform
Research in Motion announced today that it is purchasing Chalk Media for $18.7 million. Chalk is the developer of Mobile Chalkboard, a mobile content platform and application suite that lets companies develop rich media “pushcasts” for BlackBerrys within organizations.
The pushcasts can include text, audio, and video data. They can also exist in the form of surveys and click-to-call e-mail requests, and stay resident on the devices so users can continue to access them even with no cellular data signal.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in