Dispelling the 7 Most Common Myths and Misconceptions About Influencer Marketing

Opinion: Many brands get distracted by creators with large followings

Social Media Week Europe gives you exclusive access to live discussions with social media and digital marketing experts in London, 7–8 Nov. Save 20% on your pass today (ends 3 Oct.).

Our team at #paid has been trailblazing the industry with the rise of influencer marketing. We believe that social media has led to our current age of the creator—the social media creator who can turn their passion and talents into one’s true calling.

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