Reddit's Jen Wong on Bringing Brands to the Platform

Monetizing the site's community can be tricky

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LAS VEGAS—Speaking at Adweek’s Through the Looking Glass panel at CES 2020, Jen Wong, Reddit’s chief operating officer, said she’s optimistic the internet will “get better” and healthier—and Reddit will play a role in that.

“[Reddit] is like the original internet that never died. … It’s this massive untapped part of digital life that’s continuing to grow,” Wong said in an interview with Adweek’s publishing editor Sara Jerde. “We are there to provide a community.”

That ethos is core to Reddit’s values of allowing users more control over their data.



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