Redbox Drops First National TV Spot About a Multitasking Man With Fingers for Toes

The clips will premiere during the Redbox Bowl on New Year's Eve

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We may be just a few days away from the end of the year, but for Redbox, there’s no slowing down.

The video rental and streaming service, perhaps best known for its bright red kiosks outside your go-to convenience store, dropped its first-ever national televised spot in its more than 16-year history. To create the spot, Redbox worked with its partner agency, Fusion92, and production company, Hungry Man Productions.

In the ad, a man named Yaki shows off his prehensile feet, which essentially means he has fingers for toes.

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