Facebook Launches Page Citing Statistics and New Incentives for Adopting Credits


Facebook has launched a new Credits page on its developers site aimed at convincing game and application companies to implement Facebook Credits as a payment option. Facebook announced earlier today that Credits will become the exclusive payment method for all canvas games and apps starting July 1st, 2011. The page explains that Credits help developers because they increase revenue and reduce costs, and that Facebook’s incentives for implementation will help grow business.

To incentivize implementation as the exclusive payment option before this mandatory switch, Facebook is offering developers “early access to product features and premium promotion on Facebook, including featured placement on the Games Dashboard, premium targeting for ads, and access to new co-promotion opportunities” as well as “advice and support from Facebook’s games and credits teams.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in