How Flirting Friend Quiz Badoo Gained 22 Million Facebook Users in One Month

The Facebook app for freemium flirting and dating website Badoo has had a meteoric rise this month, going from 2.8 million to 4.8 million daily active users. To attain the growth, Badoo streamlined its interface to focus users on the most viral aspect of the app, released several new language localizations, and added a set of compelling new questions to its quiz.

Badoo serves as an example of how Facebook app developer can kick start their growth, though some users might find its aggressive viral tactics spammy.