The Problem With Online Advertising Is That There Are So Many Problems

Dumage.com serves as a microcosm of the industry's many ills

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Want to know why many big brand advertisers are still seriously wary of the Internet? Just check out Dumage.com.

On Friday, a post called “Hot Girls in Demotivational Posters” served as a showcase for nearly everything that plagues online advertising. For one, there were between 11 and 13 different ads appearing on the page at once, mostly for blue-chip brands ranging from Marriott to JetBlue to Progressive to Lacoste.

The ridiculous clutter is one thing. The content is another.

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