PRNewser Interview: Mark Satlof, Shore Fire Media VP

[Satlof with Stephen Colbert]

It doesn’t take a genius to understand that the music industry game is changing. Just yesterday, Jay-Z announced he would be leaving Def-Jam, his longtime record label in favor of an unprecedented $150 million deal with concert promoter Live Nation.

If anyone can provide an inside look into this world, it’s Shore Fire Media. The music focused PR and Online Marketing agency represents artists including Bruce Springsteen, Norah Jones, Elvis Costello and Paul Simon.

VP Mark Satlof recently talked to PRNewser about client Billy Bragg’s Op-Ed in the New York Times, working Grammy night and changes in the music industry from a PR perspective.


Morning ritual: coffee, tea, other? Please elaborate.

Coffee,

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