5 Tips for Politicians Using Social Media

Nothing says “vote for me” more than a trustworthy image. And while we all hope that it is more than just an image, politicians who appear to be trustworthy almost always have an edge in the polls. In order to build this relationship with voters, politicians must engage with them in an open, transparent and two-way dialog. And what better tool than social media? Here are five tips for politicians using social media that will make this new communication tool invaluable to any campaign.

As the politician, you should be the one using social media

While aides and PR people are great for managing many dimensions of your communications, they shouldn’t be managing the bulk of your social media presence.

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