A Look at the Gaming Industry’s Influencer Marketing Challenges

YouTube and Twitch sponsorships are becoming an integral part of any meaningful video-game-marketing campaign

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Advertisers are moving away from interruption advertising and toward interactive means of getting their messages seen and heard. Nowhere is that trend more visible than in the growing popularity of influencer marketing.

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