Using Facebook’s Ads Framework as a Standard for Social Selling

Opinion: There is no reason why you shouldn't copy tried-and-true Facebook ad strategies for your efforts on other channels

Facebook ads work well, and you can use Facebook ad strategies to achieve success on other social networks nadia_bormotova/iStock

Whether you’re fan of Facebook or not, you’ll probably agree with one thing: Facebook leads the way when it comes to social media advertising.